【MICE】100 contents are now available!

KTA and Niseko Resort & Tourism Association, Inc. are pleased to announce the launch of MICE content through the BtoB channel to meet the demand for tourism during the green season.
MICE is an acronym coined from Meetings, Incentives, Conventions) and Events/Exhibitions, and is a generic term for business events.
The Niseko area, an international tourist destination, will launch its website on Tuesday, August 22, with the aim of attracting small group tours, known as the Micro MICE (meetings and incentive travel for 20-100 people).

Through this initiative, we aim to capture MICE demand from overseas, which is expected to recover after the new Corona, and to make the Niseko area a new option for Japanese companies that have refrained from group travel overseas from a risk management perspective.

Click here to check the press release.(Only in Japanese)